According to Billboard, Drake has signed a partnership deal with Warner Bros. Records for his own label that he has started up called October’s Very Own. Similar to how Rick Ross is signed as a solo artist to Def Jam and his artists on his Maybach Music Group label are signed to Warner Bros., Drizzy will still be signed as a solo artist to Universal through Young Money/Cash Money, but the artists he signs to his new label will go through Warner Bros.
Drake has already been building up his October’s Very Own brand by shouting out OVO on his songs, selling OVO merchandise, and hosting an annual OVO festival in his hometown Toronto.
Drizzy is also not the only artist from Young Money who has created a record label, as his label-mates Tyga started up Last Kings and Nicki Minaj started up Pink Friday Records.
December 6, 2012 by Danny M
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